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  • InBeauty, Fashion, Lifestyle

    How to Reduce Customer Churn Rate in the Fashion or Beauty Industry

    Whether you operate a fashion or beauty industry there are ways that you need to implement for your customer to keep on coming back. If your customers are not returning, it simply means that you are missing out on sales and there are things that should be improved. The fashion and beauty industry is constantly changing, if a business wants to survive they have to keep up with the evolving trends of their competitors or develop new innovations that surpass consumers expectations.

    customer churn rate, huda beauty rose gold remastered

    Image credit: Huda Beauty

    If you look at companies like Anastasia Beverly Hills she is always creating new eyeshadow palettes; whether it is a limited edition palette or it is meant to stay on the market for long. KAT Von D and all those big brands do the same thing. Companies like MAC Cosmetics will do a celebrity endorsement, other companies will reinvent the packaging and recreate better pigments. After gathering customer reviews Huda Beauty discontinued their Rose Gold eyeshadow palette and recently released the all new Huda Beauty Rose Gold Remastered Eyeshadow Palette with an improvement in the formula and packaging.

    This also happens when shopping for clothes for eg. purchasing a pant online from Fashion Nova. The order is complete, it is shipped to you, after opening the package and trying on the item the fit is too small or too big; simply because the clothing is not true to size. This will cause a discouragement to customer and a churn rate increase for the business.

    Reducing customer churn rate in business can be a marketing challenge but let’s look at some ways to prevent this from happening. Read more

  • InFashion

    Four Steps To The Perfect Spring Wardrobe

    Spring is finally here (even though it hasn’t really been looking and acting like it) and some of the latest trends have me excited about revamping my spring wardrobe and getting prepared for the sunnier and warmer days to come.I know It can be quite daunting to start thinking about the clothes you want to wear for the season when the weather may not be fully cooperating. There’s actually a plus side to this and that is we have a bit more time to fully purge and get our closets ready for when the weather is more consistent.

    With that said, today I’m sharing some easy steps you can take to create your perfect spring wardrobe in hopes of helping you get a little more organized and make your life easier.

    spring wardrobe Read more

  • InFashion

    8 Things Your Casual Wear Wardrobe Needs

    Just because you’re supposed to be rocking up to an event in casual wear, doesn’t mean you should look any less awesome. Having the right items in your casual wear wardrobe will ensure you look bang on trend and that you feel great. There’s no need to wear an oversized sweater and a pair of tracksuit bottoms (unless they’re the high fashion kind!). Why not opt for premium clothing or simply choose from the list below.

    casual wear men

    8 Casual Wear for your Wardrobe  Read more

  • InFashion

    What to Wear as a Tutor or Teacher

    More and more people are becoming tutors or teaching to help fund their travels or lifestyles. It is easy for anyone with a degree to be able to teach online, and it is even more easy for people to get a teaching certificate to be able to teach English in person, or online. With that being said it is important to discuss what is appropriate for teachers to wear, either online or in person.

    teacher, wear, clothes Read more

  • InFashion

    Living in a Material World: Know Your Fabrics!

    Clothes are an everyday part of life. We have them on for the majority of the time. So it’s not surprising that we begin to take them for granted and put little thought into much other than appearance and comfort. But it’s important that we know what our clothing consists of. Before you put on any item, you should question it. What fabric is it made from? Where was this sourced? Is there a better alternative out there? Asking these questions not only helps us to appreciate the process that goes into creating our fashion, but it helps us to make more informed decisions about what we’re going to have against our sensitive skin day in and day out. It also helps us to decide how much we’re willing to spend on any given item, taking its quality and expected durability or longevity in mind.


    Here are a few different fabrics commonly used in clothing and everything you need to know about them. Read more

  • InFashion

    How To Wear Flannel or Plaid Shirts

    As you know I’m always on the looking for the new trendy outfits. Recently I’ve realized that my favorite fall fashion staple is, without a doubt, a plaid shirt. Of course, I like wearing plaid shirts all year round, but, frankly, they look the best and prettiest in fall and winter. Plaid or flannel shirts are the most versatile things I`ve got in my closet and I know more than a million different ways how to wear them to look stylish and chic.

    Fannel and Plaid shirt

    Image source: Pinterest

    But today I’d like to show you the most popular and interesting plaid shirt outfit ideas for fall and winter 2017/2018. Read more

  • InFashion

    Release the Animal Inside: Incorporating Patterns and Textures From the Animal Kingdom Into Your Wardrobe

    When it comes to high fashion and the runways, designers have always taken huge inspiration from the animal kingdom. After all, nature has provided us with examples of some of the most amazing and beautiful prints, colours and textures! It’s not surprising that we want to make the most of them. There are different ways to incorporate a little animal magic into your wardrobe, from casual day wear through to elegant evening wear, different looks can be sourced from the African plains to deep Amazonian forests or even humble British wildlife. So, here are a few ways to do this. You will expand your look and draw all sorts of positive attention through this little wardrobe mix-up. Read more

  • InFashion

    Fashion Gurus Spill The Beans On Accessorizing

    Accessorizing has changed a lot over the last decade or so. We’ve gone from a world in which fashion gurus insisted that accessories had to match an outfit into one where it seems anything goes.

    But is this true? While it’s true that true”matching” accessories are no longer required, it’s not true that accessories can go with anything that you wear. There are still style decisions to be made. Here we’re going to take a look at what some fashion gurus themselves have to say about contemporary accessorizing. Here’s their advice.

    bracelet Carnival Tabanca El Emporio Production

    Read more

  • InFashion

    Responsible And Affordable Clothes Shopping

    We don’t like to think about it too much, but somewhere in the back of our minds, we know we’re causing harm to the world. A cheap, but stylish blouse that makes us feel amazing was likely made by a poor girl in a factory with appalling conditions. As we become more conscious about our purchases; we have the power to change the industry for the better, and force manufacturers to change their working conditions. One way to do this is by giving our money to companies that enforce responsible and safe conditions for their workers and still generate high-quality products. Here are just a few ways you can be a more conscientious shopper, while still looking fabulous when you walk down the street.

    clothes shopping

    Read the labels

    You don’t have to be a full-on vegan to care about the animals that make your clothes. Real leather and suede are made from the skin and hides of animals. Fur is taken from animals raised or trapped specifically for their coats. Even silk is problematic; it’s made from a fiber that is naturally secreted by silkworms, but sometimes the worms are boiled alive to extract extra amounts of silk to meet demand. Fortunately, you don’t have to shop in specialty stores to make sure your clothes are cruelty-free. All you have to do is read the label. The next time you’re shopping for a new blouse, there will be information on the label telling you whether it’s made from 100 percent polyester, or if it contains 35 percent wool.

    Environmentally friendly

    Fashion trends rise and fall every year, and while some older fashions are put out in the bargain bin for you to buy at incredible discounts, some things end up in the bin and eventually contribute to ever-growing tips. Sunglasses, for example, change style from year to year, but the materials aren’t biodegradable, which means they’re going to lie on those rubbish piles for years to come. Fortunately, some conscientious designers have created bamboo sunglasses, which means that they will be made from a sustainable material that requires far fewer resources to grow than wood or synthetic materials like plastic. Bamboo grows faster than other sources and requires very minimal maintenance, so it is the cheapest and most responsible option by far. The only way to get the fashion industry to adjust their policies to incorporate bamboo and other environmentally friendly resources is by giving your money to companies that already have these policies in place.

    shopping bags


    It’s great when you start making your shopping more cruelty-free. There is even a growing market for vegetarian and vegan shoes, so choosing between durable shoes and being cruelty-free might soon be a thing of the past, and all boots will be made for walking.

    Finally, you don’t have to go far to be a responsible clothes shopper. Mango, Zara, H&M, and Topshop are great examples of stores that make cruelty free and ethical clothing, proving that responsible choices are affordable and accessible.

    Responsible And Affordable Clothes Shopping

  • InBeauty

    5 Quick Beauty Fixes To Prevent Monstrous Mishaps

    Picture the scene ladies. You have a hot date / big night out / important interview / first day of your new job and you want to leave the house looking flawless. You pay great and painstaking attention to every facet of your appearance from the tip of every strand of hair right down to the shellac on your toes. You’re dashing around loading your purse with all the essential accouterments, and on your way out you take one last minute glance in the mirror to see…

    girl sitting in pile of clothes wearing red boots
    Image source: Pixabay

    Uh oh! Something has slipped through the net. There’s a small but definitely perceptible flaw in your otherwise immaculate appearance. It needs to be corrected before it becomes an embarrassing beauty disaster. Here are the most common beauty mishaps and how to fix them quickly and effortlessly so you won’t be late.

    Creased clothes
    There are few things more frustrating than noticing unsightly creases in your clothes when you’re just about to step out of the door. You don’t have time to steam your clothes or fire up the iron, but fortunately, a faithful friend can be most helpful in your time of need. Simply switch on your hair irons and set them to a medium heat. It’s the perfect way to straighten out those unsightly creases. Good hair irons are an essential tool in any beauty arsenal and you can find various brands ranked at If you don’t already own a pair, you’ve just been given one more reason to invest!

    Over conditioned hair
    Many of us spend a long time making sure our hair is absolutely perfect, but it’s often not until after we’ve dried and styled our hair that we see the greasy results of over conditioning. Leaving your home with less than perfect hair can damage your confidence so give it a blast of dry shampoo for a shot of instant freshness. It will absorb any excess grease while lending your hair body and texture.

    Forehead sheen
    If things have gotten a bit frantic while you’ve been getting everything ready before you go you may catch yourself with a little bit of perspiration on your forehead, peeking through your foundation. An extra dab of primer is the perfect way to quickly perfect the matte texture of your foundation even on hot and humid days.

    Clumpy Lashes
    Nothing can ruin your look like clumpy lashes. They cheapen the effect of your mascara and make your look seem rushed, definitely not the path to making the right impression. This is why you should carry clear mascara with you at all times. Brush out the excess on your lashes, sliding off any buildup on your lashes and buffing them out from there.   

    And finally that most hated of all…

    acne pimple
    Image source: Pixabay

    The surprise pimple

    That pimple you thought you’d slain before you showered? Surprise! It’s back again, meaner and redder than ever just waiting to announce its presence to the world. Not to worry, you can calm the beast with a dab of natural witch hazel. This natural astringent will alleviate the redness and inflammation so you can go about your day with confidence.

    Now that you’ve quickly averted these last minute beauty crises all that remains is for you to get out there and be fabulous!

    5 Quick Beauty Fixes To Prevent Monstrous Mishaps
  • InFashion

    Mainstream Etiquette: Why You Need to Dress Sharply for College

    Most of college students love to dress up and impress other people. However, dressing for class and dressing for a party are two different things that shouldn’t overlap with each other.

    Dressing appropriately for students does not necessarily mean that you need a 3-piece suit in the class. The point here is to dress according to the occasion.
    Dressing up for school was once a ‘di rigueur’ in many college sites as it is a symbol of respecting the power of education, demonstrating respect to your professors, and showing respect to your school.
    But before we go down to the reasons why college students should practice the art of dressing up sharply, let’s tackle first what it means to dress up sharply.
    girl in boots


    What Is Dressing Up Sharply? 

    1. Dressing Means That You Wear Clean Clothes That Fit

    While not all career requires wearing a suit every day. Young people should wear clothing that is free from stains, rips, and tears, and most of all must fit one’s body physique.
    girl in scarves


    2.  Dressing Up Means Having Your Personal Style

    After building a rapport with clean and well-fitting clothes, the next thing to do is to develop your style.
    The key to creating your style is understanding your build, skin tone, hair color, environment, and financial capacity. Combine these factors and come up a fitting style that doesn’t compromise.
    You don’t have to follow mainstream trends in fashion. You can conjure your style that shows your personality.
    girl lipstick

    3. Dressing Sharp Means Classic

    After conjuring your personal style, your next move would be, gathering ideas from classic trends. Dressing sharply evokes the image of men in the past. It could be the reason why the generation of our grandfathers is classic.
    Classic items of clothing are the things that hold firm over time, and have no flows and ebbs,  transcends time and never lost its relevance in fashion trends.
    neck tie


    4. Dressing Sharp Means To Surpass

    In the greatest sense, dressing up means to stand above the social norms of the day. T-shirts and jeans are common staples in the society, and for the most part, this combo is well-accepted in different cultures.
    However, T-shirts and jeans do not exceed the current social norms that we have. If you want to stand-out from the crowd, choose to dress sharply. Take heed, dressing sharply means surpassing the standards.
    Now, you already know what it’s like to dress sharply, the next phase would be discussing the reasons why it’s essential for college students to dress up sharply at school.
    men shoes


    Sharp Dressing Conveys Maturity

    Whether you choose to go to school, serve your country, or enter a trade, you are now a young adult.
    Your experiences in your pre-adulthood years shaped who you are today. It’s your responsibility to carry yourself forward. And the clothes that you wear are not exceptions.
    Dressing sharply shows maturity and motivation. People will see you as a young person full of life and energy, potentials, and dreams. At the same time, they will also see a young person who is responsible and mature enough to serve herself or himself and rise above teen-hood. 


    Sharp Dressing Is a Good Confidence Booster

    A young person who has self-confidence can rise above the challenges of college life. Confidence is imperative in surviving the succeeding college life.
    You cannot nail a good class presentation if you’re not confident with yourself. You could not land a good internship if you messed up in the interview due to lack of self-esteem. You cannot ask an attractive woman on a date if you think less of yourself.
    To aid this dilemma, you should try to dress up sharply so that you can boost your self-confidence. Put on the best clothes that you own and face college with confidence.


    Sharp Dressing  Radiates Self-Respect

    If you exert time and effort in dressing up sharp, you will radiate an image of self-worth and self-esteem.
    People will see and think positively of you. Dressing up means you are respecting your body. Moreover, a sharply dressed student will display a healthy sense of worth. When people see you in a clean, fitted, and classic clothing, they will most likely think that you are worthy of their company and time.
    sunlight college life college dressing


    Sharp Dressing  Means You Respect Your School and Professors

    Showing respect to your school and professors is the whole point here. You want to look good and project a confident person because you want to demonstrate that you’re taking college life as a journey worth dressing.
    What would your professors feel if you show up in their class wearing an over-sized sweatshirt and ripped jeans, or a dingy sweater and short pants with matching flip flops? Imagine what would be their impressions about you. Most probably, you’re a lazy student who only goes to class whenever you like.
    When you wear appropriate clothing and go to class as a well-dressed student, your professors will acknowledge that you’re a responsible adult ready to take on the challenges that their subjects will throw at you. It will also reflect the image of the school that you’re attending.
    When people see you in your best wardrobe and knows which school you’re attending, they will more likely think that students in your school have a good sense of style and most probably dresses up like you. Indirectly, you are representing the school with your fashion.


    There’s a saying that goes like this, “Clothes Maketh Man,” it means that the way you dress reflects your personality as a person. It holds true for most of us. Women’s and men’s clothing are important social factors. We dress because we like to make good impressions. The same thing goes with dressing sharply too. There’s a reason why you groom yourself and dress well. It goes beyond vanity.
    Janis Walker
    Disclaimer: The views and opinions expressed in any guest post featured on our site are those of the guest author and do not necessarily reflect the opinions and views of Beauty that walks as a whole.
    Author Bio: Janis Walker is a fashion designer turned entrepreneur, writer, and blogger. The majority of her time goes to tending her clothing and shop and writing for her blogs. Leslie’s interests also extend to traveling, fashion designing, photography, and cooking. Carpe diem is his motto in life